Fashion Merchandising Bachelor’s Degree
A Bachelor’s degree in fashion merchandising teaches students how to buy, sell, and promote clothing items, accessories, and home furnishings. An eye for color and design is a requirement, along with being good with figures and the ability to work on lengthy projects. You need to have a talent for knowing what looks good and what consumers want to buy at any given time.
Choosing to study fashion merchandising will teach you how to work with a specific budget, function as part of a team, and keep detailed records. You will also pick up methods of conducting research in consumer trends as part of this program. Some of the course you will take include:
• Accounting
• Advanced Textiles/Product Development
• Business Law
• Evolution of Fashion
• Fashion & Retail Buying
• Fashion Sketching
• Global Sourcing and Product Development
• Home Furnishings
• International Fashions and Furnishings
• Marketing Principles
• Mass Merchandising/Marketing
• Merchandising Principles and Practices
• Project Management in Merchandising
• Retail Advertising and Sales Promotion
• Retail Management
• Surface Design
• Trend Forecasting
Career Options
Graduates from a fashion merchandising degree program are qualified for these career options:
• Apparel Product Engineer
• Boutique Owner
• Buyer
• Department Manager
• Fashion Consultant
• Fashion Show Coordinator
• Market Researcher
• Personal Shopper
• Visual Merchandising Assistant
