Marketing Degrees

A degree in marketing can give you the training you need to pursue career opportunities in a number of industries. Many kinds of companies offer job opportunities in promoting products or services to potential customers. Medium and large companies hire workers with marketing training to perform research, sell their products, or ensure that customers are satisfied with the service they have received. Here are some examples of the many types of career choices that are open to marketing graduates:

• Advertising Executive
• Bank Officer
• Brand or Product Manager
Claims Adjuster
• Credit Analyst
Customer Service Representative
• Insurance Agent
• Marketing Consultant
• Marketing Manager
• Online Retailer
• Product Development
• Promotion Services Director
• Public Relations Liaison
• Real Estate Agent
• Retail Sales Manager
• Sales Representative
• Sales Manager

You may choose to concentrate in these areas as part of a marketing program:

• Business and Marketing Education
• Entertainment and Sports Marketing
• Global Marketing
• Internet Marketing
• Marketing and Sales
• Research Methods in Marketing

Courses that you would be taking as a marketing major include:

• Business Communications
• Business Law
• Calculus
• Computer Applications
• Consumer Behavior
• Direct Marketing
• Ethics
• International Business Management
• Marketing Management
• Marketing Planning and Strategy
• Marketing Research
• Principles of Finance
• Principles of Financial Accounting
• Principles of Managerial Accounting
• Principles of Marketing
• Statistics

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